Music And Moments With Smada

Issue 11.0 

Oct. 2024

Credits 

1. Producer: Mbuba Chiagozie Tochukwu (@agozieee_)

2. Project manager & Co director: Mofiyinfoluwa Olulana (@finnnnix)

3. Creative Director: Oyeleke Pelumi (@oluwaabonnie)

4. Stylist: Micheal Chidozie (@n0tdozie)

5. Photographers: (Oluwaabonnie & Tbk1600)

6. Gaffer: Tbk1600

7. Additional credits: Ben Odikpo & Majek Olaolu (@dfw.benn & @Iconnu studios)


Question: Looking back at NÜNIVERSE, what was the most unexpected lesson you learned from releasing that EP while still in school?

Answer: The most unexpected lesson I learned from releasing NÜNIVERSE while still in school was realizing I couldn’t push it fully the way I wanted to. I even had to move the release date because NÜNIVERSE wasn’t supposed to drop in December. So, that was a big lesson for me—moving forward, I don’t release projects in December anymore. It just doesn’t work for me

Question: Let’s take a trip back in time. It’s 2022, and Smada just released Ye Anthem. Fast forward to now - how important would you say that record has been to your career?

Answer: Ye Anthem was a beautiful phase in my life. I loved everything about it—TikTok was popping, I had shows, and Gen Z was locked in. Performing Ye Anthem was one of my best moments ever because everyone knew the lyrics. Big shout-out to the DJ Kade for the beat and to Toye and King Perry for helping make the song a masterpiece.

Question: You’ve grown rapidly in just a few short years. How do you stay grounded amidst the growing fame and success?

Answer: I just thank God for the growth and for keeping everything running smoothly. I wouldn’t say “rapidly” is the word, though. There have been some bumps along the way, but we thank God we’re here now.

Question: NATIVE Records and Def Jam—big names! What’s one thing you've learned from working with them that you didn’t expect?

Answer: NATIVE is family—big ups to Teez and Sholzz. But one thing I didn’t expect was that everything would come back to business. In my head, it was all family, but business is business. That’s the game, and it’s a lesson I had to learn.

Question: Your first single of the year, Baba featuring Odumodublvck, is a banger. The same can be said for Papilo and Pattern Gang. What’s the creative process like when you're both in the studio?

Answer: When OD and I are in the studio, it’s crazy. We just connect and click on beats. We make songs quickly because we’re two different guys, two different artists, but we understand each other’s vibe. That’s why we keep dropping bangers, and there’s more to come.

Question: Congratulations on announcing your first album, NOBODY BADDER! What’s the story behind this title, and what can we expect from you on this project?

Answer: NOBODY BADDER” is actually an EP. I haven’t dropped an album yet. The title is a statement—there’s nobody badder than Smada. It’s something I say in my songs. On this project, expect me to show everyone that, truly, there’s nobody badder.

Question: You’ve been labeled as the “King of Gen Z.” What does that title mean to you, and how do you see your role in shaping the future of Nigerian music?

Answer: Being called the King of Gen Z means a lot. A lot of young people reach out to me, saying I inspire them, and that makes me happy because I’m here for the impact. I just want to do my part and inspire the next generation.

Question: You've hit milestones with projects like NÜNIVERSE and Ye Anthem. What’s a personal achievement in your music career that isn’t measured by numbers?

Answer: Performing in Madrid and having people know my records there—that’s big for me. Yes, numbers matter, we all have to make money from streams, but the impact is what counts. I want people to play my music, sing along, and connect with it. That’s more of an achievement to me than just numbers.

Question: As a superstar, you're bound to face challenges. What has been the most difficult issue in your career, and how did you overcome it?

Answers: One of the hardest things has been dealing with public opinion. People will talk, and there’s nothing you can do about it. I’m the type who doesn’t engage—whatever you think about me is your business. But it can affect those who support me. That’s been tough, but I’ve learned to control the narrative. Smada is still here, and Smada will always be here.

Question: If you could create a ‘perfect world’ soundscape or environment, what elements or emotions would be essential in that space?

Answer: Happiness, definitely. And I’d want to relive memories, because I tend to forget things a lot. So, I’d find a way to add that element too.

Question: If you could give one piece of advice to someone looking up to you as an inspiration, what would that be?

Answer: Be yourself. Believe in yourself and keep pushing. I don’t want to sound like one of those motivational speakers, but I really mean it. If you truly believe this is for you, don’t stop. There will be challenges you didn’t expect, but keep going.

Rising Nigerian singer-songwriter, Serotonin, is thrilled to announce the release of his debut single, “May 10th”. The track is now available on all major streaming platforms.

Known for his captivating TikTok covers of popular Afrobeats songs, Serotonin's unique blend of soulful vocals and intricate storytelling has garnered him a dedicated following. "May 10th" marks a significant milestone in his musical journey, showcasing his artistic growth and versatility.


Inspired by John Donne's 15th-century poem, "The Flea," the song delves into themes of desire, longing, and understanding. With its infectious melody and thought-provoking lyrics, "May 10th" is a testament to Serotonin's ability to create music that resonates deeply with listeners.



About Serotonin


Serotonin is a rising Nigerian singer-songwriter known for his soulful vocals and captivating storytelling. His music blends elements of Afrobeats, soul, and R&B, creating a unique sound that sets him apart. With his debut single, "May 10th," Serotonin is poised to make a significant impact on the music industry.


Listen to "May 10th" Here


Follow Serotonin on:


Instagram | Twitter | TikTok 



Ghanaian musician C Burn, known for one of his hit singles ‘Detti Water,’ has officially released his much-anticipated second EP titled “Aidoo Intelligence.” This project reflects C Burn’s confidence in his creative prowess and marks his bold attempt to solidify his place as a multifaceted artist. “Aidoo Intelligence” is available across all major digital platforms here: https://ffm.to/aidoointelligence

“Aidoo Intelligence” consists of five tracks, written, arranged and produced by C Burn, with each representing a unique genre, showcasing C Burn’s versatility and growth as a musician. He introduces the EP with ‘Senior Man,’ where the opening line, “I go fit buy anything I want but I want keep it on the low key,” sets a tone of understated confidence. This theme resonates throughout the project, with ‘Senior Man’ blending Afrobeats and Highlife over an Amapianobackdrop, perfectly illustrating C Burn’s knack for combining genres.

Next up is ‘Dat Tin,’ an infectious Afro-Dancehall track that immediately grabs attention with its rhythm. C Burn’s vocal delivery coupled with the song’s infectious rhythm make this song a potential fan favourite. Stayingtrue to his Ghanaian roots, C Burn definitely cannotrelease a project without dedicating a song to the beautiful Ghanaian queens. ‘Adwoa,’ is a song shroudedin mystery and anticipation. It promises to be a certified banger. Although details are still under wraps, the buzz around it suggests it’s likely to resonate deeply with listeners and also become an anthem for the ladies. 

 

In ‘Megye Mani,’ C Burn pays homage to prominent Ghanaian figures such as Hon. Kennedy Agyapong and business mogul Dr. Kwame Osei Despite. The track offers a sleek Highlife tune designed to get audiences on their feet, blending respect with an infectious rhythm that captures the essence of danceable Ghanaian music. The EP closes with ‘La Agbo,’ a rap track that brings C Burn back to his lyrical roots. Filled with punchlines and clever wordplay, the song not only highlights his rap skills but also reminds fans of his versatility. 



As a bonus, C Burn surprises fans by including additional tracks on the EP. This demonstrates his continued commitment to engaging his audience and ensuring his fans are kept well fed. 

 

Touching on the experience of putting this masterpiece together, C Burn emphasizes the importance of the creative process, nothing that every drum sample, instrument, and melody contributes to a larger narrative. Each vocal layer is meticulously crafted, underscoring the significance of every element within the tracks. With “Aidoo Intelligence,” C Burn aims to offer a diverse listening experience that resonates with fans across multiple genres, ensuring there’s something for everyone.


For more information about C Burn, updates on new releases and performances, follow him on:

 

Instagram: https://www.instagram.com/officialcburn/


As summer begins to come to a close, KJ Spio continues to deliver infectious anthems reminiscent of the warmer months. Joining forces with fellow hit-maker Libianca[previously collaborated with Ayra Starr, Omah Lay, Becky G & more] and Harmonize [previously collaborated with Burna Boy, Yemi Alade, Mr Eazi & more] the trio have created an irresistible spin named ‘Side’ that’s speckled with Libianca and Harmonize’s butter-like vocals throughout. Listen here: https://kjspio.lnk.to/side

Connecting different countries from Africa on one seamless record, Ghana, Tanzania, and Cameroon, ‘Side’continues to emphasise the level of talent dominating each territory. Harnessed with a percussive instrumental enriched with orchestral horns and soft guitar licks courtesy of KJ Spio, ‘Side’ is glazed with warming vocals and hypnotic melodies from Harmonize and Libianca that narrate the burning infatuation and growing desire between two lovers. Although lyrically ‘Side’ may be considered taboo, the track sustains a fun and feel-good energy that lights up any motive. 

KJ Spio bio

KJ Spio, a self-proclaimed “culturepreneur”, a term reflecting the ever-changing role he’s held down in the UK and African music industries for almost a decade now. Spio has pushed the culture forward in new and exciting ways becoming a musical multi-hyphenate devoted to upping the ambiance of whatever social situation you might find yourself in. Sometimes, that has entailed becoming a platinum selling manager for the late great UK rapper Cadet, whose single ‘Advice’ became an independent global hit accumulating nearly half a billion streams. Not to mention, creative-directing and A&R’ing for superstars like Ghanian icon Sarkodie, whose first ever virtual concert, performing at the country’s historic Independence Square, broke records for live streams. 

Genre doesn’t matter – only authenticity. “If it’s not progressive to the collective culture, I don’t do it,” insists the hitmaker, who began his journey in the music industry as the multi-platinum selling manager for the late, great UK rapper Cadet and hasn’t stopped making big records ever since. Reputed for his uplifting sound, KJ continues to spread positivity with his music, a testament to his ability to create music that people of all ages and cultures can relate to.  


Libianca bio

Cameroonian- American songstress Libianca first became enchanted with the world of music at an early age, mostly when her babysitter sang covers of popular songs to her around the house. The music playing during Libianca’s childhood included: gospel, R&B, Afrobeats, and makossa – a Cameroonian genre that is a blend of rumba, funk, highlife, and many other eclectic sounds. In the early stages of her career, the 23-year-old singer went from open mics in her hometown of Minneapolis, Minnesota, to being on The Voice season 21, to starting 2023 breaking records with her hit single ‘People’, to releasing a beautiful debut EP that exceeded our own expectations with r&b fusion track ‘Mistaken’ feat Chlöe and Oxlade and solo track ‘In a Way’. ‘WALK AWAY’ debuted with ‘Jah’, ‘Mistaken’, and 'In A Way’ climbing charts like Afrobeats Billboard, Official Afrobeats Charts and over 7 countries’ Top 100. The songwriter espouses vulnerability, empathy, and emotion with sweet melodies as she addresses different struggles and experiences. Within a year, she has won awards like BET’s Best International Act, Headies’ Best Central Afrique Artist, toured the world with artists like Alicia Keys, is a BRITS and NAACP award nominee and continues to touch the world one song at a time.

LINK

https://youtu.be/-LWPDlDY6-A?si=WBxoWbwzMwoskGYI

 

Keep up to date with KJ Spio:

INSTAGRAM | TWITTER |SPOTIFY

Keep up to date with Libianca:

INSTAGRAM | TWITTER | SPOTIFY | YOUTUBE

 

Keep up to date with Harmonize:

INSTAGRAM | TWITTER | SPOTIFY | YOUTUBE


For press enquiries:

 shireen@shireenfenner.com



Lagoscolour Entertainment, a rising force in the entertainment industry, is thrilled to announce its official registration as a limited liability company under the Corporate Affairs Commission (CAC) of Nigeria. This strategic milestone marks a new chapter for the brand as it expands its influence and solidifies its commitment to fostering youth empowerment, creativity, and innovation in the entertainment, media, and public relations sectors across Nigeria and beyond.

Lagoscolour Entertainment: Mission & Vision

Mission

At Lagoscolour Entertainment, we represent the next generation of leaders in entertainment and media, fostering education, social inclusion, and dynamic networking opportunities. Our mission is to build an engaging platform where youth, students, and individuals can thrive, connecting Lagos, Nigeria, and the world through entertainment, public relations, and creative communications.

 

Vision

We envision a world where the untapped potential of youth and students in entertainment, public relations, and media communication is fully realized. Lagoscolour Entertainment is committed to being the leading force for innovation and inclusivity, empowering young talents to shape the future of Nigeria and beyond. Our goal is to build a lasting legacy of trust and influence among youth, institutions, and organizations globally.

 

Our Services
Lagoscolour Entertainment offers a wide range of services that cater to various aspects of entertainment, event management, and public relations. The company’s services include:

• Event Management and Planning
• Ushering Services
• Talent Management
• Brand Influencing
• Tour Management
• Artiste Repertoire (A&R)
• Strategy and Branding
• Public Relations
• Music Distribution and Promotions
• Media Communications
• Content Production

By leveraging its expertise in these areas, Lagoscolour Entertainment seeks to elevate young talents, provide comprehensive event experiences, and amplify brand visibility for both individuals and organizations.

Unveiling New Projects
As Lagoscolour Entertainment continues to grow, it is poised to introduce several groundbreaking projects that will shape the entertainment landscape in Nigeria. The company is calling on sponsors, individual supporters, brands, and angel investors to join hands in bringing these exciting initiatives to life. These projects include:

1. Mi Casa Su Casa
A highly anticipated and consistent weekly nightlife event on the mainland of Lagos, Mi Casa Su Casa is set to kick off on the 24th of October 2024. This high-energy party experience will take place every Thursday, bringing world-class entertainment closer to home. Featuring celebrity DJs, influencers, fast-rising artists, and dancers, Mi Casa Su Casa promises to redefine nightlife in Lagos by offering a vibrant social experience where guests can connect and unwind.
2. Nigeria Campus Choice Awards
The Nigeria Campus Choice Awards will celebrate excellence across Nigeria’s universities, polytechnics, and colleges. The event is structured into three interconnected parts: the awards ceremony, a beauty pageant, and the recognition of supportive brands and organizations across various institutions. This event will provide a platform for students and institutions to showcase their achievements while celebrating the creative and academic accomplishments of Nigeria’s youth.
3. Afro Pulse Awards
The Afro Pulse Awards will honor individuals and organizations across every facet of Nigeria’s music industry, from artists and producers to promoters and media personalities. As the premier awards ceremony recognizing the driving forces behind Nigeria’s booming entertainment scene, the Afro Pulse Awards aims to highlight the outstanding contributions of those shaping the future of Nigerian music.

Call for Sponsors, Volunteers, and Partners
Lagoscolour Entertainment is inviting individuals, corporate brands, and angel investors to be a part of these exciting initiatives. By partnering with Lagoscolour Entertainment, sponsors will gain significant exposure, networking opportunities, and a platform to connect with Nigeria's vibrant entertainment and youth culture.

The company is also calling on volunteers and representatives from various sectors, including technology, corporate, entertainment, media outlets, bloggers, radio stations, and campuses, to collaborate on these projects. Those interested in contributing to the success of these initiatives will be part of an innovative and impactful movement that is set to reshape Nigeria's entertainment landscape.

For partnership inquiries, volunteer opportunities, and additional information about Lagoscolour Entertainment and its upcoming projects, please contact:

Contact Information
(08093578003, 09124097269)
(IG handle @Lagoscolourentertainment)

 

Lagoscolour Entertainment is ready to bring its vision to life, creating pathways for youth empowerment and revolutionizing entertainment in Nigeria. With your support, we look forward to making these projects a resounding success.

About Lagoscolour Entertainment
Lagoscolour Entertainment is a youth-centric brand committed to providing event management, public relations, talent management, and content production services. With a focus on empowering young people, the company seeks to revolutionize entertainment in Nigeria by creating opportunities for networking, growth, and creativity. Officially registered as a limited liability company under CAC Nigeria, Lagoscolour Entertainment continues to expand its influence across Lagos, Nigeria, and the global entertainment landscape.

Lawal Michael Bolaji Nasiru, better known as Nasboi, has made an impressive leap from skitmaker to musician with the release of his debut studio album, I.N.I.T (In Nasboi I Trust).Surrounded by the sounds of 2Face Idibia and Davido during his upbringing, he cultivated a profound love for music that is evident throughout the album. Since debuting with "LOVER BOY" in February 2023 and following up with the hit "Umbrella," featuring Wande Coal, Nasboi has solidified his place in the industry. I.N.I.T not only showcases his vibrant sound but also features collaborations with notable artists like 2Baba, Falz, Pheelz, Chike, and the legendary Wande Coal, marking a significant milestone in his evolving musical journey.

Ajo - Nasboi opens his new album with the track “Ajo” a heartfelt song produced by the iconic DJ Coublon. The track beautifully captures the essence of love, setting the tone for the rest of the album.


Could this be love feat. Chike - "Life is nothing without you, there’s just something about you."Anyone familiar with Chike's music knows he’s a master at weaving love into every note. In this second track, Nasboi continues the love-inspired journey set by the album’s opener. Featuring Chike was a brilliant choice, as his soulful touch adds even more depth to the emotion Nasboi is conveying.


Small money - This song was released months before the album release. Nasboi’s track “SmallMoney" delivers a catchy yet meaningful vibe, exploring the struggles and aspirations tied to finances. With sharp lyrics and an infectious rhythm, the song speaks to everyday hustles and the desire for a better life. Nasboi's authentic storytelling, paired with an upbeat production, makes "Small Money" a relatable anthem for anyone chasing their dreams despite limited resources.



Ashewo feat. 2Baba & Falz - “Them don dribble Maradona.” Nasboi, influenced by legends like 2Baba during his upbringing, made a fitting choice by featuring him on this album. Staying true to the theme of love, the track “Ashawo"tells the story of a boy ready to turn a new leaf after years of promiscuity. With the dynamic contributions of 2Baba and Falz, the song becomes a powerful narrative of transformation, and both artists deliver with style and substance.

 

Short Skirt ( Fine girls ) - On the fifth track of the album, Nasboi's "Short Skirt" delivers a playful and infectious vibe. The song cleverly explores attraction, with witty lyrics that hint at a desire for girls like Ayra Starr. Its upbeat production and catchy hook make it a standout, showcasing Nasboi's talent for crafting fun, memorable anthems.



Confession feat. Joeboy - Nasboi clearly has a knack for picking the perfect features, and his choice of Joeboy on this track is no exception. Joeboy’s lyrical focus on love perfectly aligns with the theme Nasboi sets from the very first track. Their collaboration brings a fresh and captivating energy to the song, making it both engaging and relatable. Together, they deliver a smooth, love-infused track that stands out as one of the highlights of the album.

 

No be so - In this track, Nasboi continues to explore the theme of love, enhanced by stellar production from Killertunes. He dives into the duality of love’s impact, revealing how it shapes his life in both uplifting and challenging ways. With smooth delivery and thoughtful lyrics, Nasboi reminds us of the powerful role love plays in our journey.

 

My Love feat. Pheelz - Staying on the theme of love, this track features the exceptionally talented Pheelz, who truly elevates the song. Known for his remarkable lyricism and ability to add a unique flavor to any track, Pheelz delivers flawlessly here. The result is a beautifully crafted song deserving of an 8/10 rating, blending heart and skill in perfect harmony.

 

Umbrella feat. Wande Coal - Nasboi's "Umbrella" is a standout track that brought him into the spotlight, showcasing his undeniable talent. “Ti ojo ba ro, I be your umbrella,” the song shows an infectious vibe that resonates with listeners. Featuring the legendary Wande Coal adds an extra layer of brilliance, as their collaboration blends smooth melodies and compelling lyrics. This track not only highlights Nasboi's artistry but also solidifies his place in the music scene, making it a memorable anthem for fans.

 

In conclusion, Nasboi's I.N.I.T (In Nasboi I Trust) is a compelling debut album that highlights his artistic evolution and versatility. Blending vibrant sounds with heartfelt lyrics, the album captures the essence of love and personal growth, enriched by collaborations with notable artists like 2Baba, Falz, Pheelz, Chike, and Wande Coal. Nasboi's ability to seamlessly weave together various influences demonstrates his promise as a rising star in the music industry. With tracks that resonate with listeners and showcase his unique style, I.N.I.T marks an exciting beginning for Nasboi, setting the stage for his future endeavors in music. 


Remember to Stay Solid!

 

Yours Truly,

Ayo Fabiyi